Cookie Policy
Cookie Policy
Effective date: July 24, 2026
Last updated: July 24, 2026
What are cookies?
This Cookie Policy explains what cookies are, how we use them, the types of cookies we use (i.e., the information we collect using cookies and how that information is used), and how to manage your cookie settings.
Cookies are small text files used to store small pieces of information. They are stored on your device when a website loads in your browser. These cookies help ensure that the website functions properly, enhance security, provide a better user experience, and analyse performance to identify what works and where improvements are needed.
How do we use cookies?
Like most online services, our website uses both first-party and third-party cookies for various purposes. First-party cookies are primarily necessary for the website to function properly and do not collect any personally identifiable data.
The third-party cookies used on our website primarily help us understand how the website performs, track how you interact with it, keep our services secure, deliver relevant advertisements, and enhance your overall user experience while improving the speed of your future interactions with our website.
Types of cookies we use
Necessary
Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.
| Cookie | Duration | Description |
|---|---|---|
| __cf_bm | 1 hour | This cookie, set by Cloudflare, is used to support Cloudflare Bot Management. |
| __hssc | 1 hour | HubSpot sets this cookie to keep track of sessions and determine if HubSpot should increment the session number in the __hstc cookie. |
| rc::a | Never Expires | Google reCAPTCHA cookie used to identify bots and protect against spam. |
| rc::c | Session | Google reCAPTCHA cookie used to identify bots and protect against spam. |
Functional
Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.
| Cookie | Duration | Description |
|---|---|---|
| bcookie | 1 year | LinkedIn sets this cookie from LinkedIn share buttons and advertising tags to recognise browser IDs. |
| MUID | 1 year 24 days | Bing sets this cookie to recognise unique web browsers visiting Microsoft sites. It is used for advertising, site analytics and other Microsoft services. |
| ANONCHK | 10 minutes | Set by Bing to store a user’s session ID and verify advertising clicks. It also supports reporting and personalisation. |
| __Secure-YNID | 6 months | YouTube cookie used to protect user security and help prevent fraudulent activity, particularly during sign-in. |
| __Secure-ROLLOUT_TOKEN | 6 months | Used by YouTube to manage feature rollouts and experiments, ensuring users receive a consistent experience during testing. |
| __Secure-YEC | Past | Description is currently not available. |
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.
| Cookie | Duration | Description |
|---|---|---|
| __hssrc | Session | HubSpot sets this cookie whenever the session cookie changes. If set to 1, it indicates the browser has been restarted and, if absent, HubSpot treats the visit as a new session. |
| _ga_* | 1 year 1 month 4 days | Google Analytics uses this cookie to store and count page views. |
| _ga | 1 year 1 month 4 days | Google Analytics uses this cookie to distinguish users and collect anonymous information about visitors, sessions and campaigns for website analytics. |
| __hstc | 6 months | HubSpot’s primary visitor tracking cookie. It stores the first, last and current visit timestamps together with the session number. |
| hubspotutk | 6 months | HubSpot sets this cookie to identify visitors. It is passed to HubSpot when forms are submitted to help deduplicate contacts. |
| _clck | 1 year | Microsoft Clarity uses this cookie to store the browser’s Clarity User ID and preferences, linking activity across subsequent visits. |
| _clsk | 1 day | Microsoft Clarity uses this cookie to combine multiple page views into a single session recording. |
| SM | Session | Microsoft Clarity sets this cookie to synchronise the Microsoft User ID (MUID) across Microsoft domains. |
| MR | 7 days | Set by Bing to collect anonymous information for analytics and service improvement. |
| YSC | Session | YouTube sets this cookie to track views of embedded videos on websites. |
Performance
Performance cookies are used to understand and analyse the key performance indexes of the website which helps in delivering a better user experience for the visitors.
| Cookie | Duration | Description |
|---|---|---|
| SRM_B | 1 year 24 days | Used by Microsoft Advertising as a unique identifier for visitors. |
Advertisement
Advertisement cookies are used to provide visitors with customised advertisements based on the pages they have previously visited and to analyse the effectiveness of advertising campaigns.
| Cookie | Duration | Description |
|---|---|---|
| bcookie | 1 year | LinkedIn sets this cookie from LinkedIn share buttons and advertising tags to recognise browser IDs. |
| MUID | 1 year 24 days | Bing sets this cookie to recognise unique web browsers visiting Microsoft sites. It is used for advertising, site analytics and other Microsoft services. |
| ANONCHK | 10 minutes | Set by Bing to store a user’s session ID and verify advertising clicks. It also supports reporting and personalisation. |
| __Secure-YNID | 6 months | YouTube cookie used to protect user security and help prevent fraudulent activity, particularly during sign-in. |
| __Secure-ROLLOUT_TOKEN | 6 months | Used by YouTube to manage feature rollouts and experiments, ensuring users receive a consistent experience during testing. |
| __Secure-YEC | Past | Description is currently not available. |
Manage cookie preferences
Consent Preferences
You can modify your cookie settings anytime by clicking the ‘Consent Preferences’ button above. This will allow you to revisit the cookie consent banner and update your preferences or withdraw your consent immediately.
Additionally, different browsers offer various methods to block and delete cookies used by websites. You can adjust your browser settings to block or delete cookies. Below are links to support documents on how to manage and delete cookies in major web browsers.
Chrome: https://support.google.com/accounts/answer/32050
Safari: https://support.apple.com/en-in/guide/safari/sfri11471/mac
Internet Explorer: https://support.microsoft.com/en-us/topic/how-to-delete-cookie-files-in-internet-explorer-bca9446f-d873-78de-77ba-d42645fa52fc
If you are using a different web browser, please refer to its official support documentation.