Growth Areas and Opportunities in Production Print
Take advantage of the fasted growing areas in digital print
Adapt and grow
Over 50 trillion pages are printed worldwide per year, yet only 3% of these are printed digitally. Savvy print providers are harnessing the power of digital technology and data to deliver profitable new capabilities in growth areas such as triggered direct mail, transactional, photo publishing, book publishing and folding cartons. Find out how you can too.
The fastest growing segments
Direct Mail
Brands are back in love with direct mail as innovations in print technology, workflow automation and personalisation enable them to expand their reach and integrate more effectively with digital platforms. You can get a slice of this profitable business opportunity with the right technology and software solutions.
Transactional
Digital book printing is redefining the entire book supply chain with its ability to speed up time-to-market, reduce waste, lower fixed costs and mitigate the inherent risks of mass production, especially when using high-speed production inkjet systems.
Take Advantage Now
Books
Digital book printing is redefining the entire book supply chain with its ability to speed up time-to-market, reduce waste, lower fixed costs and mitigate the inherent risks of mass production, especially when using high-speed production inkjet systems.
Folding Cartons
Packaging is one of the largest and most stable growth areas as it’s an application that can’t be displaced by digital media. Print providers with the technology to help brands engage with an increasingly option-hungry consumer base through regional or seasonal variations and short-run printing are profiting from current market trends.
